The online marketing field is going through a major transition, and one of the signs that it’s changing comes from the growing number of accelerated online master’s in Internet Marketing degrees that are currently available to working professionals. With the onset of multimedia marketing campaigns, social media feeds, and the sheer number of opportunities in the marketing field, professionals are learning that a graduate degree may be in order so that they can advance in their career.
Marketing professionals are extremely busy. If they’re not in the office working overtime, they’re at home taking care of their personal obligations. They need degrees that can fit around their schedule, not that they have to accommodate. The schools on this list are not only flexible, they are also affordable and offered in accelerated formats that enable students to complete their degree in two years or less.
Methodology: Ranking the Most Affordable Online Master’s in Internet Marketing
The editors at Fast Online Master’s know that speed isn’t everything, so the ranking of the most affordable internet marketing master’s online programs features only accredited, trusted institutions. We have ranked these programs by their tuition rate using current IPEDS stats.
1. Fort Hays State University
Fort Hays State University offers an MBA in Digital Marketing that is recognized among the state’s most affordable internet marketing masters online programs. Coursework for FHSU’s affordable online masters in internet marketing includes social media marketing, integrated marketing, and communications, and social media marketing content & analytics, to name a few. Students enrolled in Fort Hays State University’s MBA program must complete 34 semester credits but may allow up to twelve hours of credit for professional or educational experiences.
Fort Hays State University is a member school that the Kansas Board of Regents manages. Founded in 1902, FHSU now operates as a space-grant school with a student enrollment of about 16,000 students. The campus at Fort Hays State University was once a military outpost on the American Frontier.
Degree: MBA Digital Marketing
Format: Online
2. Montclair State University
Montclair State University’s Feliciano Business School offers an MBA in Digital Marketing that is ranked as one of New Jersey’s most affordable internet marketing masters online programs. Additionally, Montclair State University’s affordable online masters in internet marketing program has received accreditation from the AACSB. Degree candidates are required to complete 45 to 48 credit units to graduate, of which nine credits are from the digital marketing curriculum. Classes for this concentration include Omni-Channel Retailing, Social and Mobile Media Analytics, and the digital customer experience, to name a few.
Montclair State University is a public school that offers students more than 270 academic majors, concentrations, and minor options. Founded in 1908, MSU also operates as a sea- and space-grant school with a student population of approximately 17,000 students. Montclair State University’s campus is about ½ hour from downtown Manhattan and offers students a suburban 250+ acre campus.
Degree: MBA Digital Marketing
Format: Online
3. Rutgers University
The School of Business at Rutgers University offers an MS in Digital Marketing that is considered as one of the Garden State’s most affordable internet marketing masters online programs. Rutgers’ affordable online masters in internet marketing program is AACSB accredited and requires degree candidates to complete at least 30 graduate credit units to graduate. This affordable online MS in internet marketing can be completed in under one year; however, students are permitted up to 4.5 years to complete the graduate degree. In addition, this program’s tuition is the same for instate and out-of-state residents.
Rutgers University (Rutgers) is a land grant school that was established in Queen’s College in 1766. Additionally, Rutgers University operates multiple campuses across New Jersey with a student population of nearly 70,000 students and more than 10,000 academic and administrative staff members. Rutgers University is recognized as one of the county’s Public Ivy schools.
Degree: Digital Marketing, MS
Format: Online
4. Northern Illinois University
Northern Illinois University’s Business College, in conjunction with the Marketing Department (NIU Online), offers a Master of Science degree program (MS) in Digital Marketing that requires degree candidates to complete 30 graduate credits to complete the degree. As one of Illinois’ most affordable internet marketing masters online programs, NIU’s AACSB accredited, the degree offers domestic students four start dates, with international students provided with two start dates each year. In addition to the program’s required coursework, students enrolled in NIU’s affordable online masters in internet marketing program must submit a capstone application or a capstone project.
Northern Illinois University was founded as a teacher’s normal school in 1895. NIU now operates as a space-grant institution of higher education that serves more than 20,010 students each year. Northern Illinois University maintains multiple campuses in Naperville, Rockford, Oregon, Hoffman Estates, and Chicago.
Degree: MS Digital Marketing
Format: Online
5. University of Alabama
The University of Alabama offers an MS in Marketing with an academic emphasis in Digital & Social Media that is considered as one of Alabama’s most affordable online masters in internet marketing programs. The University of Alabama’s affordable internet marketing masters online program can be completed entirely online and requires students to complete 30 graduate semester credits. US News and World Report recognizes the University of Alabama’s MS in digital online marketing to be the tenth best in the nation.
The University of Alabama (‘Bama) is the flagship university for the state and is organized into 13 colleges/schools that serve approximately 37,440 students. In addition, the University of Alabama is a space- and sea-grant school that is also the state’s oldest and largest higher learning institution. Alabama was established in 1820 in what was known as the southwest frontier of the United States.
Degree: MS Marketing
Format: Online
6. Saint Leo University
Saint Leo University offers an MBA in Marketing that is recognized as one of the Sunshine State’s affordable internet marketing masters online programs. Saint Leo University’s most affordable online master’s in internet marketing program has received accreditation from the ACBSP. The marketing concentration requires students to take classes that may include brand management, e-marketing, or marketing research, among others. The total graduate credit units required for this degree (including an MBA internship) is 33 to 36, depending on the exact course of study.
Saint Leo University was established in 1889 as a Benedictine Convent but became a college about six decades later. Approximately 11,550 students attend classes at Saint Leo, with about ¾ of the student body studying online. Saint Leo University holds the distinction of being one of the five largest Catholic institutions of higher learning in the nation.
Degree: MBA Marketing Concentration
Format: Online
7. Fairleigh Dickinson University
Fairleigh Dickinson University’s Silberman Business College offers an MS in Digital Marketing that is among New Jersey’s most affordable online masters in internet marketing programs. FDU’s affordable internet marketing masters online program is AACSB Internationally accredited and is completed, on average, in two years. Classes for this graduate degree in digital marketing include social media strategy, marketing research, consumer behavior, and mobile marketing strategies, to name a few.
Established in the early 1940s, Fairleigh Dickinson University is a private higher learning institution with multiple campuses in northern New Jersey. With more than 10,900 students, Fairleigh Dickinson University is the /garden State’s largest private school. In addition to the NJ campuses, Fairleigh Dickinson University also maintains international campuses in the United Kingdom and in Canada.
Degree: MS Digital Marketing
Format: Online
8. Temple University
Temple University’s Fox Business School offers a 30-credit MS in Digital Innovation in Marketing that is one of Pennsylvania’s most affordable online masters in internet marketing programs. Temple University’s affordable internet marketing master’s online program can be completed in as little as sixteen months and has no on-campus visitation requirements. Students enrolled in this graduate degree in internet marketing must complete classes that help them specialize in technology and marketing.
Founded in 1888 as Temple College, Temple University (TU) now serves more than 10,060 students from its Pennsylvania campuses and online. In addition, Temple University maintains international academic facilities in Japan and Rome, Italy. Temple University’s police force is recognized to be the largest of any institution of higher learning in the United States with more than 100 members.
Degree: MS DIgital Marketing
Format: Online
9. Benedictine University
Benedictine University offers an MBA with a Marketing Management concentration that is recognized as one of the Land of Lincoln’s most affordable internet marketing masters online programs. BU’s affordable online masters in internet marketing program can be completed in one to two years, depending on the student’s time availability. Benedictine University does not require a GRE or GMAT for its MBA program but requires the completion of branding, public relations, digital marketing, and global markets for its marketing management MBA specialization.
Founded as St Procopius College in 1887, Benedictine University (BenU) operates two campuses – one in Illinois and another in Arizona. The university’s suburban campus in Lisle, plus the school’s distance learning platform, serves about 5,100 undergraduate and graduate students. Benedictine University offers students more than 75 academic degree programs plus another three dozen certificate programs at the graduate level.
Degree: MBA-Concentration-Marketing Management
Format: Online
10. Liberty University
Liberty University offers an MS in Marketing, with a specialty in Digital Marketing Advertising that is ranked as one of the Commonwealth of Virginia’s most affordable online masters in internet marketing programs. Liberty University’s affordable internet marketing masters online program requires degree candidates to complete 36 graduate credit units, on average in eighteen months. Liberty offers students several program start dates each year and a generous transfer credit policy.
Liberty University was founded by Jerry Falwell Sr in the early 1970s as a Baptist college. The school maintains a robust distance learning program that serves more than 90,000 students. Liberty University is an evangelical Christian school that requires students to maintain an honor code. Liberty University offers its undergraduate and graduate degree students more than 500 degree and certificate programs.
Degree: Marketing: Digital Marketing Advertising, MS
Format: Online
11. Ohio Christian University
Ohio Christian University offers an MBA with a Digital Marketing concentration that offers students flexibility with its five-week class formats. Students enrolled in Ohio Christian University’s most affordable online masters in internet marketing program requires the completion of 35 graduate semester hours with digital marketing classes in the psychology of marketing, product and brand development, and digital marketing, to name a few. Ohio Christian University’s affordable internet marketing masters online program integrates Christian principles with critical decision-making principles.
Founded in the late-1940s by the Churches of Christ in Christian Union s Praise Bible College, Ohio Christian University now serves more than 3,100 students from its rural campuses across Ohio and Georgia. The campuses include Columbus, Dublin, Lancaster, Circleville, Hillsboro, Nelsonville, and Pataskala, to name a few. Students enrolled in Ohio Christian University’s programs enjoy an impressive 11 to 1 student to faculty ratio.
Degree: MBA with DIgital Marketing
Format: Online
12. Johns Hopkins University
Johns Hopkins University offers an MS in Marketing that is offered through one of the nation’s best business schools – the Carey School of Business. Johns Hopkins University’s most affordable online masters in internet marketing program can be completed in about two years but offers degree candidates the flexibility in completing the degree in up to six years. Classes for Johns Hopkins University’s affordable internet marketing masters online program includes business communication, consumer behavior, marketing research, and marketing strategy, among others.
Established in the mid-1870s, Johns Hopkins University is a premier university that serves more than 25,550 students online and on its campuses in Maryland and DC. Johns Hopkins University’s international facilities operate in China and Italy. Johns Hopkins University is recognized to be the first established research higher learning institution in the nation.
Degree: MS Marketing
Format: Online
13. New England College
New England College offers an MBA with a Digital Marketing academic emphasis that requires the completion of 40 graduate semester credits to graduate. NEC’s affordable online masters in internet marketing program includes classes in the concentration in social media campaigns, foundations of digital marketing, and marketing analytics, plus the MBA core curriculum. NEC’s affordable internet marketing masters online program can be completed in less than two years and offers discounts for veterans, active military members, and their families.
Founded in the mid-1940s, New England College was originally developed to meet the needs of returning WWII veterans who wanted to attend school on the GI bill. New England College is known throughout New England for its innovative educational initiatives with regard to climate and the environment. New England College’s campus is located about 90 minutes to the north and west from downtown Boston, Mass.
Degree: MBA Digital Marketing
Format: Online
14. Walden University
Walden University offers an MS in Marketing that is ranked among Minnesota’s most affordable internet marketing masters online programs. Applicants for WU’s affordable online masters in internet marketing program are required to finish a minimum of 30 semester units, of which 12 may be transferred, if eligible. Coursework for Walden University’s graduate digital marketing degree includes relationship marketing, market research, integrated marketing in the digital age, and communicating with digital media, to name a few.
Walden University (Walden) was founded in 1970 as a for-profit school that operates online. Walden University’s student enrollment nears 50,000 students vying for academic degrees offered by Walden’s five schools and colleges in health, nursing, social/behavioral sciences, education, and management. The online programs from Walden University offer students an impressive faculty to student ratio online of 1 to 17.
Degree: MS Marketing
Format: Online
15. University of Denver
The University of Denver offers an MA in Communication Management that offers an academic emphasis in Marketing Communication that is among Denver’s affordable internet marketing masters online programs. Degree candidates enrolled in the University of Denver’s affordable online masters in internet marketing program must complete at least 48 graduate credit hours, which includes twelve classes.
The University of Denver was founded in 1864 as a seminary. The university operates a campus that serves nearly 13,000 students from its 100+ acre campus and online. The University of Denver’s campus is recognized as an arboretum and is situated about five miles from Denver’s downtown.
Degree: Masters Marketing Communication
Format: Online
Why Should I Get My Digital Marketing Master’s Online?
A Master’s in Digital Marketing degree that you earn online is a great way to pursue your education and explore all of your options. By earning your Master’s degree online, you are able to continue working. If you are already employed in the digital marketing field, you can use your new skills as you learn them. This may encourage your employer to offer you a new position or a higher wage. Once you have enrolled in your courses, you will begin to learn everything you need to know in order to take on new challenges.
A Master’s in digital marketing gives you all of the latest skills and technological advancements that you will need to succeed in this highly driven field. You will receive the most up-to-date skills and abilities available so that you can continue to keep up with changes in both digital marketing and the technology that drives it. With this type of degree, continuing to learn in an online environment will ensure you are fully prepared to succeed in your field. An online Master’s in Digital Marketing is the best way to continue to build on the skills you are learning in the workplace.
How Do I Choose a Master’s in Digital Marketing?
In order to choose the right Master’s in Digital Marketing degree program, you need to know what you want to accomplish.it’s important to start setting your career goals while you are in college so that you know what you will need in order to reach them. This will start with a digital marketing degree program that provides you with the skills and knowledge you will need to be able to complete tasks and take on new challenges. The right digital marketing degree program will allow you to explore new opportunities and build a career you can be proud of.
When choosing the right digital marketing degree program, you will want to find one that is offered by a school with a proven record of success. Look for degree programs that allow you to explore new opportunities and expand your horizons. Digital marketing includes specializations that allow you to focus on specific types of marketing within the digital classification. As you continue to move forward with your education, you will be able to include courses that will effectively complete your degree program. Adding courses from other degree programs will allow you to expand on your career options and explore new opportunities
What Does a Digital Marketing Manager Do?
Digital marketing involves using digital tools to provide marketing strategies for companies and businesses. A digital marketing manager is in charge of leading a team of marketing specialists who are proficient in using digital marketing tools to create advertising and marketing campaigns that can be used in various ways to further a business and promote it to the public. As a manager, it is important for the person to be able to guide his or team, keeping them on task and encouraging them to explore new opportunities at every turn.
A digital marketing manager has the necessary skills to develop new and effective marketing strategies that incorporate new ideas and concepts. Marketing on its own is a very lucrative career choice. Working in a digital world adds new levels of opportunity that you makes the field fun and interesting. With new advancements in technology occurring all the time, the digital marketing field is wide open when it comes to taking on new challenges.
How Much Can I Make with a Digital Marketing Degree?
The amount of money you can make per year with a digital marketing degree will range depending on your education and experience. With digital marketing, your location isn’t as important as the company you are trying to work with. More and more digital marketing professionals are being allowed to work remotely which means they can virtually live anywhere and still make a decent wage. Understanding what goes into calculating your pay will help you figure out what position is best for you in the long run. Experience and education, however are two of the most important factors that you will need to consider.
Digital marketing professionals who enter the workforce straight out of college with very little overall experience can expect to earn around $50,000 per year to start. If they completed an internship while in school, that number may be a little higher. As they continue to build their career and assume more responsibilities, they can expect that number to climb much higher. Depending on your level of experience and whether or not you have chosen to continue your education, you can increase your earnings to as much as $83,000 to $120,000 per year. Even at this level, it’s important to never stop learning. Keep up with the latest technology so that you can continue to move forward.
What are the Career Options for an Accelerated Online Master’s in Internet Marketing Degree?
- Marketing Coordinator
- Social Media Manager
- Graphic Designer
- Senior Marketing Director
- Creative Director
- Market Research Analyst
- Public Relations Manager
- Internet Marketing Specialist
- Advertising Account Executive
- Public Relations Account Executive
- Media Planner
- Political Campaign Advisor
- Sales Promotion Account Executive
- Advertising Art Director
- Public Relations Officer
How Much Can You Earn in this Field?
Internet marketing professionals can expect to earn an annual salary of anywhere between $30,000 to $250,000. The range is broad because several careers can be found in this field; the range takes into account private and public sector jobs, positions that may require further endorsements or certification, self-employed professionals, contractors, and freelancers. It does not include bonus forms of compensation, such as commissions or bonuses paid upon the completion of a project.
What are the Various Disciplines of Internet Marketing?
The Internet marketing field has some wide-ranging disciplines associated with it as well as sub-disciplines that may inform a professional’s career, depending on whether or not they have decided to specialize. Because Internet marketing is as mainstream as traditional advertising was just a few decades ago, many of the disciplines remain the same. Some, however, are brand new and came with the transition to digital media.
The traditional disciplines that are associated with Internet marketing include advertising, marketing, psychology, business, economics, finance, art, and more. Some of the more decisive disciplines include communication, color theory, social psychology, behavioral psychology, sales psychology, culture, and symbology. Professionals with a bachelor’s degree in this field will no doubt be familiar with at least most of these disciplines.
The field of Internet marketing is specifically informed by technology and the Internet. Digital media requires finesse in terms of marketing because consumers are engaging with brands and companies on various platforms. Some of the disciplines that professionals will no doubt come across include social media, computer science, programming, multimedia narrative design, search engine optimization, email marketing, public relations, media training, and writing. Professionals with more specialized disciplines will find even more areas of interest to them the further they go into their specialization.
Some people rarely think about how online marketing influences their life. With so much personal and professional business taking place on the Internet, it makes sense that professionals in the field would want to advance their education so they can keep pace with the industry as it evolves with technology. The accelerated online Master’s in Internet marketing degrees on this ranking are perfect for professionals who are ready to take the next step in their career.
Related:
Top 25 Most Affordable Accelerated Master’s in Marketing
